Retail Observer

September 2015

The Retail Observer is an industry leading magazine for INDEPENDENT RETAILERS in Major Appliances, Consumer Electronics and Home Furnishings

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RETAILOBSERVER.COM SEPTEMBER 2015 2 MAYTAG BRAND DELIVERS WHAT YOUR CUSTOMERS WANT 70% of consumers prefer top load washers, †† resulting in 15.9% sales growth since 2012. ‡ 93% of consumers are willing to pay a premium price for American-made products. ‡‡ Sell with confidence knowing all Maytag ® top load washers and dryers are assembled in Clyde and Marion, Ohio. BEST CLEANING IN ITS CLASS * The PowerWash ® cycle on the MVWB835D washer is specially designed for all kinds of clothes and helps remove the kind of stains customers don't want sticking around. The MVWB855D washer ramps it up with the PowerWash ® system. That includes the enhanced cleaning action of the PowerWash ® cycle, the automatic detergent release of optimal dispensing and fabric-penetrating mix of PowerSpray. This trio of cleaning power takes on any customer's toughest laundry tasks. BUILT TO LAST Made with Maytag ® Commercial Technology, these models are backed by our 10-year limited parts warranty † to provide a decade of dependability. These pairs come standard with high-performance, commercial-grade parts that keep them humming along load after load. Your customers can count on the drive systems for years to come because Maytag brand pushes them to extremes with a motor that's tested to twice the life. ¥ DRIES FASTER ¥¥ WITH THE POWERDRY CYCLE With optimized heat and airflow, the new industry-exclusive PowerDry cycle uses precise sensors for control. Combined with three precise monitoring sensors of Advanced Moisture Sensing, the PowerDry cycle ensures even the bulkiest items and heaviest fabrics get just the right amount of dry. No more, no less. MAYTAG BRAND PERFORMANCE COMES IN PAIRS MVWB855DC & ME/GDB855DC Make the most of your sales floor with washers and dryers that get right down to business. Maytag ® top load pairs draw attention in any showroom with best cleaning in its class driven by the PowerWash ® cycle * and the capacity to get the largest loads evenly dry. ** And Maytag brand doesn't just claim these pairs are built to last. They back every washer and dryer with a 10-year limited parts warranty † and Maytag ® Commercial Technology, making your sales pitch more like a sales picnic. *Models MVWB835D & MVWB855D; based on 18-lb load, among leading top load brands, 5.0-5.9 cu. ft. capacity, PowerWash ® cycle vs. comparable cycle and default settings. **Electric models only. Based on testing of a 15-lb load. †Visit maytag.com for warranty details. ††Boston Consulting Group research 2012. ‡According to a leading consumer magazine, 2013. ‡‡TraQline, 2014. ¥Based on time-accelerated, 20-year simulated testing, Normal cycle and average use. ¥¥Compared to Normal dry cycle. ®/™ ©2015 Maytag. All rights reserved. ML150157

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