Specialty Food Magazine

APR 2012

Specialty Food Magazine is the leading publication for retailers, manufacturers and foodservice professionals in the specialty food trade. It provides news, trends and business-building insights that help readers keep their businesses competitive.

Issue link: https://www.e-digitaleditions.com/i/59016

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Page 47 of 63

SPECIALTY FOOD DISTRIBUTORS Mean Annual Sales: $7,760,000 Mean Number of SKUs: 1,785 THE DISTRIBUTOR VIEWPOINT: WHAT ARE THE INFLUENTIAL PRODUCT CLAIMS? Interests Consumers Most Today Will Grow the Most in the Next Three Years 60% All Natural Organic Local* Eco-Friendly Sustainable Fair Trade 50% 30% 20% 70% 60% 20% 60% 20% 30% 10% 20% Distributors feel that Local is by far the most significant product claim: 70 percent say it is the most important claim now and 60 percent report it will be the most important in the next three years. Eco-Friendly will also be significant in the near future. .VMUJQMF BOTXFST BDDFQUFE i-PDBMw JT EFmOFE BT XJUIJO 4PVSDF .JOUFM NJMFT EJTUBODF GSPN PQFSBUPS FASTEST-GROWING RETAIL CHANNEL FOR SPECIALTY FOODS % Specialty Food Stores Natural Supermarkets (e.g.,Whole Foods Market) Conventional Supermarkets (e.g., Kroger, Safeway) Foodservice (e.g., restaurants, cafés, school/office cafeterias) Mass Merchandisers (e.g., Target, Walmart) Other Data may not sum to 100 due to rounding 40 20 20 - 10 10 Source: Mintel Distributors see specialty food stores as having the most potential for growth. They perceive more opportunities in conventional supermarkets than other industry segments do. Specialty Food Stores Supermarkets Foodservice/Restaurants Mass Merchandisers (e.g., Walmart, Target) Natural Food Stores (e.g., Whole Foods EYjc]l$ LjY\]j Bg] k! Gift Stores Delis ;dmZ Klgj]k ]&_&$ ;gkl[g$ KYe k ;dmZ! Other Data may not sum to 100 due to rounding DOLLAR SALES CHANGE IN THE PAST YEAR 2011 % Up 1–9% Up 10–19% Up 20% or more Unchanged Down 1–9% Down 10–19% Down 20% or more 25 30 20 5 20 - - Source: Mintel It was a good year for most specialty food distributors, with 75 percent reporting sales increases. Yet one in five did see a dip in sales. DISTRIBUTOR SALES BY CHANNEL Share of Total Sales Mean % 35 19 9 8 8 3 2 1 16 Source: Mintel Specialty food stores and supermarkets are the bread and butter of distributors, followed by foodservice/restaurants and mass merchandisers. NUMBER OF STORES SERVICED 2010 517 Mean # of Stores Services per Distributor Source: Mintel As the major distributors grow and provide less in-store services, the mean number of stores serviced has significantly increased, to 650. 5)& 45"5& 0' 5)& 41&$*"-5: '00% */%6453: [ 13A 2011 650

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