7 8 | t h e c l e v e r r o o t
WHEN NAPA VALLEY ENTREPRENEURS Anne Siegel and Nicole Hughes launched their online
retail business Olive and Poppy two years ago, they didn't imagine they would capture the atten-
tion of home entertaining mogul Martha Stewart. The pair was invited to participate in this year's
American Made NY Summit at the Martha Stewart headquarters in New York, alongside influenc-
ers and industry leaders, where they showcased their stylish designs inspired by wine country.
"Not only was it an honor to be recognized by Martha Stewart, an icon in the lifestyle arena,
but also it was a moment of panic because you don't show up to the Martha Stewart headquarters
without an on-point merchandise display," Siegel said. Further evidence of the brand's growing
popularity: famous fans like Food Network chef Geoffrey Zakarian and Drew Barrymore. But, for
Siegel, the ultimate measure of success has been the brand's ability to connect customers to their per-
WINE STYLE
Wearable
Terroir
Wine barrel
napkin rings
with hand
block–printed
napkin set
($48) make the
perfect holiday
hostess gift.
FROM CUFFLINK TO TABLECLOTH, WINE COUNTRY-
INSPIRED RETAILER OLIVE AND POPPY PUTS THE
"ACE" IN PLACE by Becky Tsadik
Anne Siegel and Nicole Hughes,
Co-owners/Designers, Olive and
Poppy.