Retail Observer

June 2018

The Retail Observer is an industry leading magazine for INDEPENDENT RETAILERS in Major Appliances, Consumer Electronics and Home Furnishings

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RETAILOBSERVER.COM JUNE 2018 8 Turning Up the Heat NEW SIGNATURE KITCHEN SUITE APPLIANCE LINE WINS THE HEARTS OF TECHNICUREAN™ COOKS AND CRITICS ALIKE, INCLUDING PRESTIGIOUS RED DOT "BEST OF THE BEST" AWARD L ess than six months since its new product line introduction at KBIS, a new luxury appliance brand is already receiving buzzy word-of-mouth, accolades and awards – not the least of which is one of the world's most sought-after design honors. Signature Kitchen Suite, the luxury appliance brand from LG Electronics, has received the Red Dot: Best of the Best Award for groundbreaking design. Two Signature Kitchen Suite products in particular – the 48-inch Dual-Fuel Range with sous vide and induction and 36-inch Dual-Fuel Range with Chromium Griddle – were selected as the very best of the best in their category. Red Dot evaluated more than 6,300 innovations submitted by companies and designers in 59 countries across product categories including appliances, automotive, jewelry, fashion, electronics and more. Likely influencing the 39-member jury's selection of the 48-inch Dual-Fuel Range was its distinction as the only product in its class with built-in sous vide, induction and gas burners all on the same cooktop, allowing for the ultimate in cooking flexibility. The 36-inch range likewise impressed with one of the industry's-largest 6.3-cubic-foot steam-assist ovens and its powerful 23K BTU Ultra-High ™ Burners. Both ranges feature unique control knobs with built- in digital timers and ergonomically-designed articulating oven handles. Three other offerings in the initial Signature Kitchen Suite line also captured Red Dot awards. The 36-inch Built-in French Door Refrigerator with its convertible middle drawer, which can be set to 5 different temperature modes from freezer foods to deli meats to wine storage, was honored along with the largest-capacity 30-inch integrated refrigerator and 18-inch integrated freezer columns. Considered one of the most globally prestigious awards in product design and given to less than 2 percent of all entries worldwide, the Red Dot: Best of the Best Award underscores Signature Kitchen Suite's ability to deliver on its commitment to transforming the luxury kitchen with appliances that cater to a new generation of forward-thinking cooks that the brand is calling the "Technicurean. ™ " "The leading design experts have spoken and have recognized Signature Kitchen Suite appliances for both their high functionality and considerable aesthetic design quality across the portfolio," said Zach Elkin, general manager, Signature Kitchen Suite. "It's a testament to the innovative thinking, purposeful design and industry-leading technologies throughout our line of luxury, built-in appliances." Signature Kitchen Suite, the luxury appliance brand from LG Electronics, has received the Red Dot: Best of the Best Award for groundbreaking design. Two Signature Kitchen Suite products in particular – the 48-inch Dual-Fuel Range with sous vide and induction and 36-inch Dual-Fuel Range with Chromium Griddle – were selected as the very best in their category from among 6,300 innovations submitted by companies and designers in 59 counties.

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