Gale 2015

PreK-12 New Titles

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1-888-948-9422 • www.gale.cengage.com H I S T O R Y Fashion, Costume, and Culture: Clothing, Headwear, Body Decorations, and Footwear Through the Ages, 2nd Edition 6 Volume Set Pub Date 2013 ISBN 9781414498416 $473.00 eISBN 9781414498485 $494.30 With typical U•X•L high quality, U•X•L's Fashion, Costume, and Culture provides facts and information about the cultural, religious, and social implications of human decoration and adornment throughout history, with a particular emphasis on the decades of the 20th century. In 500 entries, detailed information about clothing, hairstyles, tattoos, jewelry, body piercing, foot binding, and other types of fashion or style is examined. Additionally, entries explain the fashion or style within the context of the traditions, customs, rituals, or practices it relates to, as well as its significance to society or culture. H I S T O R Y St. James Encyclopedia of Popular Culture, 2nd Edition 5 Volume Set Pub Date 2013 ISBN 9781558628472 $842.00 eISBN 9781558628533 $1052.60 This edition updates the popular set to include pop culture through 2010, ranging from fast food and fitness fads to political events and literary genres. With its emphasis on ideas, people, events and products that symbolize America, this is a cross-curriculum resource that will find use among a wide variety of users. Major topics include: television, movies, theater, art, books, magazines, radio, music, sports, fashion, health, politics, trends, community life and advertising. 8 KEY: = Print = eBook N E W T I T L E S Popsicles Next time you get a frozen treat from the neighborhood ice cream truck, shout out, "I'll take an Epsicle" and see if anyone catches on. Did you know the very first "icy treat on a stick" was in fact called the Epsicle. It was named in 1924 by Frank Epperson who was a powdered lemonade vendor in California. He in turn sold his patent to the Joe Lowe Corporation, which became Popsicle Industries and the name for which we all know this tasty treat by. — St. James Encyclopedia of Pop Culture, 2nd Edition, Volume 4 F UN FA CT Next time you slip on your Birkenstocks consider their history… Designed in Germany, Birkenstocks, named after Karl Birkenstock, were first introduced in the United States in the late 1960s by Margot Fraser, who had moved to the United States from Germany. Since Birkenstocks was considered an unconventional shoe, Fraser turned to health food stores to sell the shoes. The trend caught on and soon Birkenstocks became so popular during the late 1960s and 1970s that specialty shoe stores began to sell them, too. They immediately became identified with a youthful generation who preferred natural and comfortable clothing to the more restrictive fashions of their parents. During the conservative 1980s the shoes lost their popularity, but by the 1990s they came back more successfully than ever. Though thousands of people buy and wear Birkenstocks, they're still seen as the shoes of social rebels or political radicals. In fact "Birkenstock-wearing" is an adjective regularly used to describe environmental activists or those who support other social causes, usually by those who disagree with them. — Fashion, Costume, and Culture: Clothing, Headwear, Body Decorations, and Footwear Through the Ages, 2nd Edition, Volume 1 F UN FA CT Booklist Editors' Choice 2013

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