51%
Community Growth in 2014
Facebook 40%
Pinterest 10%
Twitter 38%
LinkedIn 9%
G+ 2%
YouTube 1%
MOST POPULAR PLATFORMS
Total Impressions 38,561,415
51 % 49%
91%
30% 77%
74% 40%
535%
80%
6%
3%
Other
*Of those who list location & gender
DEMOGRAPHICS*
%OF
GROWTH
IN
2014
BY
PLATFORM
SOCIAL MEDIA SNAPSHOT
130 | NKBA.org | KBIS 2015
*Data gathered from January to end of October 2014.
What's Next for 2015?
