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• Send a consistent message. Already selling ENERGY STAR
certified appliances and electronics? Show that you are
doing your part in your own daily operations by displaying the
ENERGY STAR at your entrance.
• Cut energy waste and costs. ENERGY STAR certified
buildings save an average of $200,000 in energy costs
over their useful lives, compared to typical buildings. On a
square foot basis, small businesses can typically save just
as much money and prevent as much pollution as large
organizations.
• Boost financial performance. A recent U.C. Berkeley study
showed that the average transaction price for sales made in
ENERGY STAR certified buildings is 12.9 percent higher.
• The ENERGY STAR Action Workbook for Small Business
and its resource appendices are free downloads offering
strategic energy management guidelines, ideas for no-
cost, low-cost ways to save, "how to" finance upgrades, work
with contractors, and checklists and action items at
www.energystar.gov/smallbiz.
Earning the ENERGY STAR begins with benchmarking
energy use in EPA's ENERGY STAR Portfolio Manager tool.
Portfolio Manager is free to use and helps you benchmark
energy performance; track the impact of upgrades or behavior
changes; and generate standard or custom reports illustrating
change over time. More than 50,000 Portfolio Manager account
holders, representing over 400,000 buildings totaling more
than 35 billion square feet, have benchmarked their energy
performance—that's roughly 40 percent of the total U.S.
commercial building square footage!
While certification is available to more than 21 building
types, unfortunately not every building can earn the ENERGY
STAR at this time. Retail stores that are under 5,000 square
feet, or do not have access to individual energy use data (such
as a store inside a mall that does not submeter individual store
energy use), cannot earn certification.
Even if certification is not an option at this time, you can still
use Portfolio Manager to benchmark and track your energy
performance—and ENERGY STAR can also still help you reduce
energy use and share your commitment with your customers and
communities. ENERGY STAR offers a library of no-cost tools,
resources, and guidance for improving energy efficiency in
buildings of all shapes and sizes—as well as free-to-
use communications materials, including printable posters,
brochures, and banners, web buttons, talking points, newsletter
templates, and more, to help broadcast your environmental
leadership.
For small businesses, ENERGY STAR offers a smart solution
for energy management, and it's easy to get started today! Visit
www.energystar.gov/buildings to learn more about what
ENERGY STAR can do for you.
RO
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