Issue link: http://www.e-digitaleditions.com/i/61389
Rapid growth and constant changes in health care have left that industry sick with the need for business expertise. The cure just might be the MBA with a focus in health administration. FEVER BUSINESS your doctor is an MD. However, it might not occur to you to wonder if the top administra- tors have MBAs. Today, the chances are pretty good that they do. As health care becomes increasingly complex—with changes in insurance regulations, managed care, and the very makeup of physicians' groups—health care providers are scrambling to keep their facilities profitable and in compli- ance with the law. Hiring someone who understands OB in the OR can be the smartest move a health care organization can make. Business programs with a health care emphasis have proliferated in recent W 42 hen you go to a hospital to seek medical attention, you're secure in the knowledge that your nurse is an RNand years as b-schools have realized the great potential of the medical market. While nurses, doctors, and hospital administrators are obvious targets for health care MBAs, the field also encompasses insurance company employees, medical device salespeople, pharmaceutical reps, ambulance drivers, biotech researchers, and Wall Street stock analysts who cover the health care field. BizEd JANUARY/FEBRUARY 2004