Issue link: https://www.e-digitaleditions.com/i/1289945
" " I am so pleased with the vendor campaigns for the 4th Quarter. They are awesome! I have never in my tenure with Proforma seen the type of marketing initiatives and programs that we have available to us today and at an extremely affordable cost. I now can take the creation, product development, packaging and mail merge of shipping off my plate that was not only time consuming but expensive with your offering of these drip campaign offerings. Thank you Proforma and much praise to Brenda Angelini and the Council for "getting it" and implementing these turnkey programs! - Candace Lillund, Owner of Proforma ScoutPromotions in Milwaukee, WI SESSION HIGHLIGHTS! During these 2-days we heard from Success Leaders around our network about what is working, mindset shifts you need in your business, and other valuable content. Here are some of the highlights and key takeaways from each session. On Day 1 we started with Vera's Proforma Update where we heard about the amazing success many of our Proforma Family Members have had this year amidst an ongoing Pandemic. Proforma Owners are some of the only distributors in the industry holding steady or even experiencing growth while many are in decline. It's a true testament to the collaborative nature of the Proforma Family and the resources available only through Proforma. During Greg's session we heard about the 10 things you need to be doing right now in your business to start building momentum for the rest of 2020 and beyond including things like how you should shift your mindset, the rule of the beach fire, and the Warren Buffet rule for creating wealth. This is one session to keep on replay for the rest of Q4! DAY 1 Next, we heard from Chief Marketing Officer, Deanna Castello, about the existing upcoming Q4 marketing campaigns that are designed to help you create awareness and earn new business in any season. During the session Owners received a sneak peek of some of the upcoming campaigns and themes that our marketing team is actively building for our Owners to help position them for success, like our new 2020 Holiday Gift Guide, 2021 Catalog, Holiday Group Buys, and more! In that same session Vice President of Strategic Partner Development, Michele Cardello, unveiled our Q4 Vendor Campaigns for the rest of 2020 including our September Sharing is Caring, October All Treats, No Tricks, and November A Time for Thanks Campaigns that our Owners will have access to in Q4! These beautifully designed multi-touch point drip campaigns feature a timely product, stunning packaging, follow-up email campaigns, appointment setting and more. After that session Owners moved into our Day 1 Virtual Supplier Round Tables where they got to meet top account reps from some of the best Suppliers in our industry; our Proforma PLP's and MVPLP's. During those sessions 10 suppliers including Starline, Terry Town, Alphabroder, PCNA, Bag Makers Inc, and more shared what's actively selling in today's market. They also shared ProExclusive offers that are only available to Proforma Owners including special discounts, sample offers, freight offers, and more.