NOVEMBER 2021 RETAILOBSERVER.COM
41
38TH ANNUAL
CERSAIE
The International Exhibition of
Ceramic Tile and Bathroom Furnishings
M O R E T H A N 6 2 , 0 0 0 V I S I T O R S A T T E N D E D C E R S A I E O V E R
T H E F I V E D A Y S O F T H E S H O W , I N C L U D I N G M O R E T H A N
2 4 , 0 0 0 I N T E R N A T I O N A L P R O F E S S I O N A L S . A T T E N D A N C E
A M O U N T E D T O 5 6 % O F T H E T O T A L 2 0 1 9 F I G U R E .
T
he 38th Cersaie, the International Exhibition of Ceramic
Tile and Bathroom Furnishings held in Bologna from
September 27 to October 1, fully lived up to the
expectations of the exhibitor companies that had decided to
invest in the show as an opportunity to meet their customers
face to face once again and present their latest product
innovations in person.
A total of 623 companies were present in exhibition space
of 150,000 square meters in fifteen fully occupied halls of the
Bologna Exhibition Centre, including 361 companies from the
ceramic tile sector, 87 from the bathroom furnishings sector
and 175 from the installation, raw materials, new surfaces and
service activities sectors. The show's strong international
profile was confirmed by the presence of 238 non-Italian
exhibitors (38% of the total) from 28 countries.
Cersaie 2021 was attended by a total of 62,943 visitors.
Despite the continued difficulties caused by the pandemic in
international markets, particularly in terms of intercontinental
travel, the show attracted 24,019 international visitors (38% of
the total), while the number of Italian attendees totaled 38,924.
A total of 464 journalists were present, including 150 from
outside Italy. Total attendance stood at 56% of the 2019 figure.