2 BizEd JANUARY | FEBRUARY 2015
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STRATEGY
SIMULATION:
The Balanced
Scorecard
In this simulation, students
use a scorecard to implement
strategic initiatives and
monitor fi rm performance.
Playing in teams, students:
¡
Create a balanced
scorecard and strategy
map for their fi rm
¡
Fund a series of
strategic initiatives
¡
Make adjustments based
on scorecard metrics
and fi nancial results
Approximate Seat Time:
75 min plus debrief
#114701
Authored by V.G. Narayanan
Teaching Note available
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18970_HE_BizEd ad_JanFeb_r2.indd 1
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