BizEd

JanFeb2015

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A Gateway to Breakthrough Thinking "This fine book is a down-to-earth primer on what every businessperson in a dynamic economy needs to know about modern knowledge in economics, psychology, and philosophy." EDMUND PHELPS Nobel Laureate in Economics Columbia University "The power of this short and incisive book is its bringing together some of the key insights from neuroscience, psychology, systems thinking, and culture studies." EDGAR H. SCHEIN Society of Sloan Fellows Professor of Management Emeritus MIT "Bart Madden has presented a way of thinking and real world examples that provide great insight for business leaders and business schools. The four core beliefs presented in this book should be taught at our business schools to better enable our students to solve the complex problems confronting them now and in the future." MARK L FRIGO Ledger & Quill Alumni Foundation Distinguished Professor of Strategy & Leadership DePaul University "What I discover for myself out of what Madden writes makes a profound difference in my own performance beyond being merely informed, and makes a difference in my quality of life as well. I can be unreserved in recommending his book." WERNER ERHARD BARTLEY J. MADDEN is the author of Wealth Creation as well as Free To Choose Medicine. Visit his website at www.LearningWhatWorks.com See the author's YouTube video "Reconstructing Your Worldview." Book available on Amazon.com.

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