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MarchApril2015

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ILLUSTRATION BY NAME HERE MARCH | APRIL 2015 BizEd 21 INNOVATION HAS BECOME THE TOP GOAL of most international businesses, and profes- sionals in science, technology, engineering, and math who spur innovation have be- come prized employees. But unless these experts understand how to commercialize an idea, manage a team, or run a business, their innovations might never get far from the workroom or lab. That's where business schools come in. They can teach engineers and scientists how to think through a problem, lay out a business plan, and manage employees. As they do so, they can join the global conversation about how STEM professionals can improve lives and solve thorny global issues. But there are even more benefits for business schools that design STEM-related programs. They can take advantage of STEM-specific grants, scholarships, and visas. They can attract technically minded students, then develop new relationships with firms that are focused on recruiting these graduates. They can develop cross-disci- plinary programs with other schools across campus or across town. In the pages that follow, educators at the center of such efforts discuss how business schools can better position themselves to turn out the next generation of industry leaders. ILLUSTRATIONS BY JOHN HERSEY STEM As pundits and policymakers promote the benefits of STEM disciplines, business schools ramp up their own programs aimed squarely at this market.

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