FEDA News & Views

FEDAJanFeb2012

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C O V ER S TO R Y January/February 201 2 F E A T U R E S 16 Apps for Your Notebook, iPad & Smartphone Use them to help you stay connected and on task when you're in the field, say our three E&S professionals 24 10.5 Things You Need to Do to Prepare for the Sales Surge By Jeffrey Gitomer, the Author of the Little Red Book of Selling 30 The Lighter Side of OSHA Jason Bader explains why you should consider the agency's Consultation Services program One-of-a-Kind Takeaway More than about great content and motivating speakers, FEDA's Annual Convention offers attendees a chance to learn from and share with the driv- ing forces behind some of the coun- try's most successful dealerships. Check out the enclosed insert for more information on the newAll- IndustryThinkTank session and other workshops and seminars. Get More with These 5 Negotiation Tips • Listen. Find merit. Show it. • Look for ways to connect. • Respect autonomy. • Acknowledge status. • Help make their role fulfilling by asking for advice. Source: Daniel Shapiro 32 The 7 C's of Success Powerful advice from 2011 FEDA Convention Speaker Tom Morris to help you reach the most fulfilling forms of achievement 10 Partnering for Profit It's possible, says FEDA friend MikeWorkman, but dealers and manufacturers must ditch the emotion and focus on the measurements. Get his steps for forming a profitably alliance, plus FEDA dealers and manufacturers talk about their ideal channel partners. D E P A R T M E N T S 4 President's Message A Crisis of Profitability— The Sequel 6 Industry Insights Stay Focused on the Customer By Brent Gulbas, National Restaurant Supply Co. www.feda.com 8 Association Highlights Keep Ahead of Future Trends at FEDA's 2012 Convention 20 Foster Frable Trends in Ventilation 26 Tech Talk 5 Great Google Alerts for the Foodservice Industry January/February 201 2 3

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