Issue link: https://www.e-digitaleditions.com/i/58063
WHERE BUSINESS & TECHNOLOGY INTERSECT CASE STUDY 2: BETHLEHEM, PENNSYLVANIA When it comes to coral reefs and clown fish, the difference between thrive and survive is a matter of degree. 1°F, to be exact. But thanks to some student ingenuity, a new pump system designed for saltwater aquariums has the issue under control. Using Lehigh University as a catalyst, the next generation of technical entrepreneurs are starting companies like EcoTech Marine. It's what Lehigh's Integrated Product Development program is all about. Hear EcoTech Marine tell its story and see how Lehigh integrates business and engineering at www.lehigh.edu/integration. BRINGING THE GMAT® TO YOU! Creating even more access to graduate business education The GMAT® check out www.gmac.com. The seven-month coast-to-coast pilot program ends in May. Students can register up to 24 hours in advance at www.mba.com Mobile Test Center will travel over 10,000 miles to reach potential MBA students on military bases, at historically black colleges and universities, and at universities and colleges that are not close to regular test sites. For more information on the GMAT® customized bus, offering test-takers maximum access, security, and comfort, © 2006 by the Graduate Management Admission Council® trademarks of the Graduate Management Admission Council® . All rights reserved. Graduate Management Admission Council® (GMAC® , Graduate Management Admission Test® , and GMAT® are registered ). Pearson, the Pearson VUE logo, and VUE are trademarks in the U.S. and/or other countries, of Pearson Education Inc. or its affi liates. BizEd MARCH/APRIL 2007 13

