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Contents BizEd MARCH/APRIL 2005 VOLUME IV, ISSUE 3 24 42 50 DEPARTMENTS
6 From the Editors 8 Headlines
48 Technology 54 Your Turn 56 Bookshelf 60 Calendar 62 Classifieds 64 Spotlight
Cover photo of Ed Rust: Michel J. Smedley, State Farm
BizEd MARCH/APRIL 2005 1 FEATURES
18 Insuring Success for the Road Ahead Ed Rust guides insurance giant State Farm into the future.
24 The Private Face of Public Schools How to compete with the elite: state schools go private.
30 Building Community B-schools work with businesses to strengthen local economies and develop entrepreneurs.
36 The Business Dorm Residential colleges with a business or entrepreneurship theme give students a chance to live and breathe their majors.
44 Treating Students Like Customers Customer relationship marketing can help schools attract students, keep them until graduation, and transform them into longtime supporters.
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