Issue link: https://www.e-digitaleditions.com/i/624379
January/February 2016 3 www.feda.com C O V E R S T O R Y January/February 2016 10 Reimaging Your Value Question: If you removed your name off of your mission statement, would your customers know who you are? Across industry lines, differentiation is a must as Amazon and other e-threats up the ante, says "Facing the Forces of Change®" con- tributor Paul St. Germain. In a one-on-one, he shares insights from the latest NAW research study, including how companies like Berlin Packaging are distancing them- selves from the competition by quantify- ing its value. F E A T U R E S 4 President's Message "What Makes a Great Partner?" 6 Industry Insights "Experiencing HOST 2015" Chuck Day, Manning Brothers Food Equipment Co. 8 Association Highlights "Who Moved My Model?" Leadership Gone Astray "There's a weird imaginary threshold I see too many manag- ers cross. They creep into "I've got this, and now my job is to teach it to you" land. Almost every manager goes there at some point in their career, and many get stuck in it's delusional abyss. The only way to be an effective leader is to scurry back to reality as fast as you can. Leadership is never handled. Karin Hurt @ letsgrowleaders.com D E P A R T M E N T S 14 Is it Time for an Advisory Board? Bargreen-Ellingson's President Explains Why Theirs is Worth the Investment 16 The Need to Reimagine Partnerships FEDA Dealers & Manufacturers Talk Trust and Elaborate on What is Needed for Better Collaboration 20 Observations from HOST 2015 in Milan …..And Why This Item on Foster's Bucket List Didn't Disappoint 24 The Latest Restaurant Industry Outlook Plus Trends in Dining & Operator Challenges 29 Quotables Playing it Safe 12 That's Exceptional! FEDA President Brad Pierce shines the spotlight on this year's list of Exceptional Manufacturer partners and also gives a nod to Honorable Mentions. Is it Time for an Advisory Board? CONVENTION INSERT ENCLOSED