BizEd

NovDec2002

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Headlines Season's Deanings The holiday season is a time for remembering your close connections, acknowledg- ing your blessings—and showing off your sense of humor. Since 1998, the deans at Brigham Young University's Marriott School of Management have been sending out greeting cards that feature dean Ned C. Hill and as- sociate deans Lee T. Perry and W. Steve Albrecht in lighthearted poses. The cards go to about 1,600 univer- sity associates—deans and program directors of other schools, major donors, members of advisory com- mittees, and alumni. cards rests with the staff at the exter- nal relations office, which begins brainstorming ideas in October. "Since most of the people in the office are students, they come up with some zany ideas," says Joseph Ogden, assistant dean of external re- lations at the Provo, Utah, school. "During the Olympic year, one stu- dent submitted a sketch of the three deans skiing, each of them hitting a progressively bigger rock." Ogden and his staff pick the top Responsibility for creating the view the cards as one little gesture that says, 'We want to thank you for your association with us and for the help you've given the school.' The cards are an annual reminder that we can design in a fun way. But we don't want to make more of them than that." Nonetheless, it never hurts to help donors and alumni as- sociate a face with an institution—es- pecially when that face is topped by a Santa Claus hat. three suggestions and submit them to the deans, who choose the final image. "Some- times we combine several concepts," Ogden says. "We'll say, 'We can use this idea, but we'll have them sit- ting in their suits instead of their pajamas so we can still maintain a professional preserve a sense of decorum and not cross the line be- look.' We want to ings are still just a small part of the efforts the university makes to maintain good relations with its supporters. "We have become popular with their recipients, Ogden says the mail- 8 BizEd NOVEMBER/DECEMBER 2002 tremely accomplished people." While the cards tween fun and silly. After all, these are ex- Minority Milestone This summer, Alisha D. Malloy turned herself into a milestone when she success- fully defended her Ph.D. dissertation titled "Design and Performance Evaluation of QoS- Oriented Wireless Networks." An assistant professor at the Uni- versity of Ala bama, she received her Ph.D. in Information Systems from Georgia State Univer- sity.Her achieve ment is noteworthy because she is now the 588th minor- ity business school professor in the U.S. That's double the number that existed in 1994, when The PhD Project began monitoring minorities in business school. The PhD Project was founded by Malloy a group of business school deans and corporate leaders to attract more mi- norities to careers as business profes- sors, thus increasing the number of role models for potential minority business leaders. The multimillion dollar initiative is administered by

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