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HRO TODAY July-August 2013

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Employee Recognition Acknowledge, Reward, and Repeat An ongoing culture of recognition is key to employee engagement. By Debbie Bolla How engaged are your employees? Not very—according to the results of Gallup's State of the American Workplace survey. Its finding is turning heads: 70 percent of the United States workforce is actively disengaged in their current positions. And it estimates that active disengagement costs $450 billion to $550 billion per year. But recognition providers know all too well that there are proven tactics to increase employee engagement and encourage their workforce to reach their full potential. "The conversation has shifted to recognition and engagement as a key focus," says Cord Himelstein, vice president of marketing and communications for Michael C. Fina. "Now recognition is in the top few things people talk about to understand the power of engagement of employees." [12] HRO TODAY MAGAZINE | JULY/AUGUST 2013 There are many platforms to deliver recognition as a driver of engagement. Rob Catalano, vice president of marketing for Achievers, breaks it down into five approaches: Peer to peer: opening up recognition to every employee and establishing an expectation and cadence around it. Results-based programs: driving specific behaviors for specific corporate goals. Company value programs: aligning corporate values to programs, and recognize the behaviors that support them. Social: ability to share and recognize on social platforms both internal and external to company. Insight: tools that give managers insight into how their team is

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