BizEd

MayJune2015

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2 BizEd MAY | JUNE 2015 hbsp.harvard.edu On Twitter @HarvardBizEdu READINGS COME WITH: ¡ Interactive Illustrations ¡ Video Clips ¡ Teaching Notes ¡ Exhibit Slides NEW! READINGS AVAILABLE IN: ¡ Entrepreneurship ¡ Marketing ¡ Operations Management ¡ Strategy Core Curriculum Delivered entirely online, Core Curriculum Readings cover key concepts and frameworks for business students. LEARN MORE hbsp.harvard.edu/list/ corecurriculum 19138_HE_BizEd Ad_4.indd 1 3/9/15 9:49 AM PUBLISHED BY AACSB INTERNATIONAL MISSION BizEd is the world's leading source for authoritative information, ideas, and insights related to international management education. EDITORIAL Tricia Bisoux Co-Editor, Tricia.Bisoux@aacsb.edu Sharon Shinn Co-Editor, Sharon.Shinn@aacsb.edu 2COMMUNIQUÉ Design, contact@2communique.com BUSINESS Annette Gonzalez DeLisle Director, Business Development, Annette.DeLisle@aacsb.edu Debbie Wiethorn Senior Coordinator, Business Development, Debbie.Wiethorn@aacsb.edu Lora Parker Database Manager, BizEd.subscriptions@aacsb.edu Juliane Iannarelli Vice President, Knowledge Development, Juliane.Iannarelli@aacsb.edu Brandy Whited Communications Coordinator, Brandy.Whited@aacsb.edu AACSB INTERNATIONAL Linda A. Livingstone Chair, Board of Directors William H. Glick Chair-Elect, Board of Directors Thomas R. Robinson President & Chief Executive O‰cer BizEd (USPS 1884) is published six times a year by AACSB International— The Association to Advance Collegiate Schools of Business 777 South Harbour Island Boulevard, Suite 750, Tampa, FL 33602 Tel: +1-813-769-6500 Fax: +1-813-769-6559 www.aacsb.edu www.bizedmagazine.com ISSN number: 1537-338X Copyright information: Copyright 2015 AACSB International. All rights reserved. Materials used for educational and noncommercial purposes may be reproduced if permission has been obtained from AACSB and if the photocopied material includes a line containing the issue date and the copyright notice. For all other uses contact AACSB International for permission. For information about ordering reprints and ePrints of articles, or for permission to reproduce any editorial content, contact Brandy Whited at Brandy.Whited@aacsb.edu or +1-813-769-6518. Change of address: Notify publisher at least six weeks in advance, including mailing label from the most recent issue and new address. Advertising: Acceptance and/or publication of editorial or advertising does not constitute endorsement by BizEd or AACSB International. All advertising is subject to review by the AACSB International Communications Department. For information about advertising, email Annette Gonzalez DeLisle, director of business development, at Annette.DeLisle@aacsb.edu or call +1-813-769-6517. Subscription rates: The Continental U.S. yearly rate is US$35. The Canadian yearly rate is US$45. Outside the Continental U.S. and Canada, the yearly rate is US$55. Subscribe online at www.bizedmagazine.com. POSTMASTER: Send address changes/corrections to BizEd, 777 South Harbour Island Blvd., Suite 750, Tampa, FL 33602.

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