Issue link: https://www.e-digitaleditions.com/i/62198
Letters Scott Hits the Spot I really enjoy your magazine, and I especial- ly liked "Funny Business," the interview of Scott Adams in the Novem ber issue. His comment that "Busi ness schools should definitely offer more courses in communica- tions, like speaking and writing [and] design" helps to reinforce the importance of offering some case- oriented courses in an MBA pro- gram. Case-oriented courses cer- tainly stress speaking and writing, but they also emphasize design. I try to have my MBA finance case- class students think of their case report exhibits as "stand-alone bill- boards" that must convey one or more thoughts or messages. The design of exhibits is one of the stu- dents' more difficult—and, I hope, rewarding—tasks in packaging their case reports. what Michael Watkins was saying in that article. University of Tennessee Knoxville, Tennessee Professor of Finance A Differing View Having just read the most recent edition of your usually excellent magazine, I couldn't avoid commenting on the piece "Is Executive Education Facing Extinction?" I have spent more than 20 years in the teaching, training, and exec ed fields, and I have no idea John Wachowicz Director, Executive MBA Program Johnson Graduate School of Management Tom Hambury Cornell University Ithaca, New York A Strong Voice I just had occasion to read your publication for the first time. BizEd is a serious, targeted, and necessary voice in the field of education, and not just busi- ness education, either. Kaplan Communications New York, New York Strengthening the Global Marketplace From Philadelphia to Paris, Mumbai to Tokyo…and beyond, The Fox School of Business and Management at Temple University is responding to the demands of today's global marketplace through education, technology and research. Our new Center for International Business Education and Research (CIBER) and our unique International MBA with its Global Entrepreneurship in Technology (GET)* practicum provide students, faculty, and international business leaders with innovative forums to share knowledge and ideas to strengthen the competitive global marketplace. We invite you to visit www.fox.temple.edu/ciber www.fox.temple.edu/iei to learn more about our initiatives. *Recipient of the 2002 North American Small Business International Trade Educators (NASBITE) Program Excellence Award Marc Kaplan 6 BizEd JANUARY/FEBRUARY 2003