Issue link: https://www.e-digitaleditions.com/i/62198
Headlines Teen Girls Shun Business A vast majority of teenage girls in America say they will shun business as a possi- ble career, according to a large-scale national survey of girls' attitudes to- ward careers and business. It was con- ducted by Simmons College School of Management in Boston, Massachu- setts, and The Committee of 200, a national women's business organiza- tion headquartered in Chicago. agement. "Fueling the pipeline with talented young women excited about business is critical for change. Yet our research shows that many girls don't understand or appreciate the power of business to change the world. It is imperative that all of us—educators, business leaders, the media, and par- ents—build on this research and take every action within our means to in- spire girls to see themselves as our fu- ture business leaders." The survey also uses the sam- cent of girls in the survey, versus 55 percent of boys, rank "help- ing others" as extremely or very important in a career, while 56 percent of girls, versus 75 per- cent of boys, rank making money as a top priority. Family responsibilities. Eighty ple study to offer statistics on: Priorities. Seventy-three per- ness: Are They Being Empowered?" gathered written responses from more than 3,000 girls and 1,200 boys in grades 7 through 12 across the country. While 97 percent of girls polled expect to work to help support themselves or their families, fewer than ten percent anticipate ca- reers in business—40 percent fewer than the number of boys who list business as a top career choice. The findings are prompting a The survey "Teen Girls on Busi- themselves equally as leaders, 22 per- cent of girls and 40 percent of boys surveyed think it's important to "be off when they have children; only 11 percent of boys expect to take a ca- reer break for family. Leadership. While girls and boys rate percent of girls surveyed expect to work full-time as adults, but 60 percent expect to take time in charge of people." More than half of boys want to be their own bosses, but only 31 percent of girls do. Race. Girls of color have more in- terest in business careers than Cau- casian girls, based on respondents' answers. Sixteen percent of Asian American girls are interested in busi- ness careers compared to nine percent of all girls. More than half of Hispanic and African American girls expressed interest in starting their own busi- nesses, compared to 40 percent of Asian American and Caucasian girls. Complete results of the survey have been published on the Web site of the Committee of 200, at www.c200.org. Race and Education Affect Entrepreneurs A new study of startup ventures shows that African American and Hispanic men with graduate training are more likely to found new businesses than other groups. "Those with more ed- ucation are more likely to start busi- nesses. This is particularly true for minorities," concludes one of the principal researchers, William Gart- ner of the Lloyd Greif Center for Entrepreneurial Studies at the Mar- BizEd Wins Award BizEd has won Folio magazine's Ozzie award for best-designed new association magazine. Awards were handed out in New York City on October 29. Folio annually presents awards in call to action from leading business- women, who are concerned about a potential serious shortage of future women business leaders. "At a time when we need strong, thoughtful, and ethical leaders in business, the lack of women at the top is alarm- ing," says Patricia O'Brien, dean of the Simmons College School of Man- 8 BizEd JANUARY/FEBRUARY 2003 several categories; the Ozzie is their top award. This year, magazines competed for design awards in 14 cate- gories, including consumer, business to business, association, and custom segments. Entries were received from countries around the world, including Australia, China, Finland, Germany, Canada, and South Africa. According to the judges, "BizEd has an excellent sense of organization for the reader's eye. It combines color and type beautifully in every area. It also uses very clever techniques in dividing sidebars within features. Its use of illustration and photography make this magazine a joy to look at." BizEd is designed by The Magazine Group, based in Washington, D.C.