Q&A Best of Upsize
Running hard
HOW WELCYON HOPES TO BE FIRST TO FRANCHISE
Upsize: Describe your company as it stands today.
Suzy Boerboom: Welcyon is a fitness club that provides a very welcoming atmosphere for those of us who are 50 and over. We provide a customized workout in a very non- intimidating environment, where we have fitness coaches that not only orient people in a safe way of working out, but they continue supervision. We also have a social compo- nent, because we thought that relationships and a sense of belonging are so important for a feeling of well-being. We focus on strength training, because as we age, we lose about 10 percent of muscle mass per decade if we don't train. The biggest factor of going into a nursing home is quadriceps weakness.
Upsize: What made you decide on the 50 and over age group?
Tom and Suzy Boerboom, Welcyon 28 UPSIZE ONLINE THE GROWTH GUIDE 2012 www.upsizemag.com
PHOTOGRAPH BY JONATHAN HANKIN
