Q&A Best of Upsize
Horse sense
COWGIRL TUFF'S FOUNDER USES SMARTS & GUTS TO COMPETE
Upsize: Describe your company as it stands today.
Lisa Bollin, Cowgirl Tuff Co.: We are a fast- growing apparel business; we have ladies apparel and a new men's line coming out. We're based out of Cokato, Minnesota. We started as a wholesaler eight years ago. We started out with just my family, to do a fun sportswear line for cowgirls. We were screen printers, putting our designs on shirts. We wholesaled them to 18 stores. We've grown from three people then, to 30 people now; from working out of a garage to 22,000 square feet now.
Upsize: What do you put in 22,000 square feet?
Bollin: We have a front office, for customer service. We have a business technology man-
Lisa Bollin, Cowgirl Tuff 6 UPSIZE ONLINE THE GROWTH GUIDE 2012 www.upsizemag.com
PHOTOGRAPH BY JONATHAN HANKIN
