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contents november/december 2012 • volume Xi, issue 6 32 Features 18 24 32 38 46 GAME ON Duke University creates an online game that's a slam-dunk with alums. SOCIAL MEDIA: HOW TWEET IT IS Today's students access social media around the clock. How can business schools leverage that tight connection? BUILDING B-SCHOOLS Franz H. Heukamp of IESE and Bijan Fazlollahi of Georgia State discuss what their universities are doing to help launch business schools in developing nations. ENTREPRENEURIAL UPRISING Sherif Kamel describes how the American University of Cairo's School of Business strengthened its entrepreneurship pro- grams to help build a stronger Egypt in the aftermath of political unrest. THE INTERSECTION OF BUSINESS AND TECHNOLOGY Technology now permeates every aspect of business. How are schools preparing their graduates to manage the digitized workplace? Departments 6 FROM THE EDITORS 8 CALENDAR 52 Cover photo Tyler Boley/Getty Images 10 HEADLINES 48 RESEARCH 52 TECHNOLOGY 56 YOUR TURN 58 BOOKSHELF 60 CLASSIFIEDS 64 IDEA EXCHANGE BizEd November/December 2012 1