Issue link: https://www.e-digitaleditions.com/i/414972
November/December 2014 55 (866) 327-4159 www.micromatic.com (866) 327-4159 www.micromatic.com Simplifying Draft Beer Dispensing NORTHEAST PENNSYLVANIA SOUTHEAST FLORIDA WEST CALIFORNIA CENTRAL ILLINOIS The difference is material. The material matters in material handling Still stuck on metal or wood? Get more value out of your containers with composite products from MFG Tray. Composite construction ensures exceptional strength, stability and temperature compatibility. Choose from a full line in a variety of sizes. Including dough boxes. Pan extenders. Bagel boards. Display and cafeteria trays. And prep and storage containers. Contact your local distributor, call (800) 458-6050 or visit www.mfgtray.com. CHOOSE COMPOSITES Foster Frable continued before the store and servery opens. Any refrigerated display case located outdoors or close to an operating door should have double-insulated glass, particularly in areas with high temperatures and humidity (which includes most of the country). Nothing diminishes the appearance of a food display faster than a fogged-up and/or dripping glass case. Décor Trends In addition to square glass cases, what are some of the other trends in display case design and décor options that are avail- able? 1. The "fresh food-market look," where cases are blended in with grab-and-go options, display tables, and wood or wire shelving. 2. A "jewel-box" case that's installed on a decorative work- table. The refrigeration section is recessed below the tabletop—it looks like a case that could be displaying vin- tage Rolex watches, but it just so happens that today it's displaying a selection of tapas or sushi. Jewel case designs are often used to showcase composed food offerings and plated items so customers can see what's available. In a refrigerated environment, food remains fresh and crisp. 3. Rustic materials are being used (patina metal/weathered appearance) as well as repurposed/reclaimed woods. 4. Blends of stainless with powder-coat colors. 5. Tiny slivers of cases that can be built into the front edge of a cashier or order station to offer specifically selected grab-and-go beverages or desserts right at the point of sale. 6. Vertical glass towers in contemporary styles that bring back merchandising memories of the old Traulsen "Show- Off" hexagon pie-display refrigerators. 7. Desire for the same "built-in" appearance as the residential Sub-Zero refrigerators, where the case is set flush into a wall or a niche. The Viking wine refrigerators are a good example of products now available to the foodservice equipment channel. 8. Continued growth in wine display cases, particularly ones that can be integrated into the restaurant décor. The décor, utility, maintenance—there are several options to consider when helping your customer choose the right display case. When those decisions are well-thought out, ROI and guest satisfaction is maximized. Thanks to P.J. Gavin of RPI Industries for his contribution to this article.