HROToday

HRO TODAY May 2013

Issue link: https://www.e-digitaleditions.com/i/135744

Contents of this Issue

Navigation

Page 41 of 59

Recruitment HR technology platforms' popularity also has grown as a direct (recruiters and marketers) just to manage and execute the added result. Applicant tracking systems (ATS), job board aggregators, work, which increases the cost of the ROI calculation. To date, contact relationship management (CRM) tools, and search it has been the direct sourcing professionals who have had the engine optimization (SEO) platforms continue to prosper. most success in identifying and engaging passive candidates via Screening and assessment instruments continue to help predict social media. This is likely due to the fact that the very nature of best-fit hires. In order to use these additional tools effectively, direct sourcing lends itself to personal one-to-one interaction. while reducing overall recruitment expense, in-house subject matter expertise is required of the firm. This helps explain Lastly, we still have our traditional recruitment methods. Larger today's underuse of the tools. This is especially true for mid-size organizations in many instances still have their own internal to small organizations. These smaller firms are often devoid of recruitment groups (in some cases the groups are quite large). technology. There has been a shift in the past few years to centralize this activity even though their businesses might be decentralized. In recent history, much of the buzz in the recruiting industry has The one visual issue with an internal recruitment group is been around the topic of social recruiting. Many organizations the lack of flexibility in meeting the ever changing hiring have struggled with the definition. What is it? How to use it? requirements along with fixed vs. variable expense. We also How to measure its value? There has been a proliferation of need to consider our mature industry recruitment segment, tools released into the market to assist organizations with the traditional recruitment firms, focusing on retained search, development and execution of social strategies. Many offer contingency recruitment, and temp staffing. They continue to cutting edge technologies that if implemented and managed provide value, but are an expensive alternative. effectively can prove useful. But, unfortunately, many are still not proven as driving longterm ROI. Social, by its nature, Myths requires consistent bi-directional interaction. In many cases, RPO firms continue to sell the vision that they are a complete this has required the acquisition of additional recruiting staff recruitment answer. They can be effective for some [42] HRO TODAY MAGAZINE | MAY 2013

Articles in this issue

Archives of this issue

view archives of HROToday - HRO TODAY May 2013