Plan. Make. Launch.
From trends in food and flavor to the fundamentals of market-driven
product development, the Specialty Food Business Summit
will provide solid info you can put to work in 2018.
Day 1
Let's Innovate
• How Do I Start? Product Development
Secrets From a Top R&D Firm
• What's Trending? Food, Flavor, and Culture
• What's Selling? Using Syndicated
Data to Make Decisions
• Who's Eating? Consumers, Categories,
and Why They Buy
• How Will It Taste? The Basics of
Sensory Evaluation
• How Do I Take Off? How to Pilot Your New Product
Day 2
Let's Launch
• How to Sell on Amazon
• How to Use Data to Make Better Sales
Presentations
• How to Use Social Media to Market New Products
• How to Run Contests and Giveaways
• How to Avoid Label Lawsuits
• How to Create a Food Safety Plan
EVENTS
BUSINESS
SUMMIT
2018
PRODUCT DEVELOPMENT
BOOT CAMP
April 8–10, 2018 • SHERATON DFW • Dallas, TX
Learn more at specialtyfood.com/sfbs and register! Space is limited!
Featuring expert speakers from:
• Mattson
• The Hartman Group
• Stage-Gate International
• Bright Design
• SPINS Brand Growth
Solutions
• Beekeeper Marketing
And many more!
