CurlyTop Baker Wins
#FancyFoodBoothContest
CurlyTop Baker is the grand prize winner
of the Specialty Food Association's
#FancyFoodBoothContest, held earlier this year at
the Winter Fancy Food Show.
"It is important for us to continue to grow our
brand by creating a memorable booth experience
for our customers," says Angela Pepe, founder of
CurlyTop Baker. "We feel that we accomplished
this at this year's show."
Show exhibitors were encouraged to enter
the contest by filling out an online form and
uploading a photo of their booth with the hashtag
#FancyFoodBoothContest from their computer
or Instagram, and following the Specialty Food
Association on Instagram. An independent panel
of judges evaluated the entries on creativity,
composition, and originality.
CurlyTop Baker will receive a $500 Amazon
gift card and promotional prizes.
"Our booth was designed to be eye catching,
focusing on our company's branded theme of black
and white polka dots with a pop of red," says Pepe.
"The chic kitchen backdrop and chefs table topped
with all the baking essentials lures the eye in."
The Las Vegas-based cookie maker began
as part of a vision of spreading joy to the area's
homeless, one cookie at a time. Its cookies are
made with real butter, pure vanilla, cage-free eggs,
and are non-GMO.
"Our passion for our product, our customers,
and our mission is what makes CurlyTop Baker
more than just a cookie," says Pepe.
Olivarez Honey Bees doing business as Chico
Honey Co. came in second place, followed by third
place winner SF Bay Coffee. —Julie Gallagher
Specialty Food Association
Launches Member Help Line
The Specialty Food Association has added a
Membership Help Desk to its list of offerings.
The SFA Membership Engagement Team is on
hand Monday through Friday from 8:30 a.m. to
5 p.m. ET (excluding holidays) to answer any
questions you may have as well as guide you to
resources and member benefits. The line can be
reached by dialing 646-878-0301.
SF
Bay
Coffee
Olivarez
Honey
Bees
DBA
Chico
Honey
Co.
CurlyTop
Baker
SPECIALTY FOOD SPECIALTYFOOD.COM
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