Specialty Food Magazine

MAY-JUN 2012

Specialty Food Magazine is the leading publication for retailers, manufacturers and foodservice professionals in the specialty food trade. It provides news, trends and business-building insights that help readers keep their businesses competitive.

Issue link: https://www.e-digitaleditions.com/i/62387

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Page 36 of 103

CANDY COUNTER ther by adding sweet layers of caramel or candy toppings to these crunchy treats. And because the pretzel is a recognizable go-to snack, its crunchy saltiness is a popular com- ponent in specialty candy bars and caramels. A focus on chocolate. At The Sweet Life candy shop, a staple in Manhattan's Lower East Side since 1982, owner Sam Greenfield says the company's hand-dipped dark- and milk-chocolate pretzels have been a popular item since day one. "There has definitely been a lot more customers inter- ested in these crunchy and salty coated treats," he says. Another chocolate-covered snack Greenfield's customers love is Asher's Chocolate Smothered Potato Chips, a best seller at The Sweet Life. At Asher's in Souderton, Pa., the Milk Chocolate Smothered Pretzel has been a staple in the lineup for more than half a century. It continues to be a company best seller, says Barton McBride, vice president of sales, national accounts. The company has grown the line over the years with pret- zel products that feature milk chocolate and toffee. "As a Pennsylvania manufacturer, we benefit from our proximity to the premier pretzel bakers in the U.S. Our pretzels are produced to our specs and enrobed in a pro- cess that ensures the balance of flavor that they're known for," he explains. Snack Factory, Princeton, N.J., which innovated the pretzel segment with Pretzel Crisps, a thin, flat, baked pretzel, began dabbling in chocolate in 2008. Though not an everyday item, the company has been successful with its Holiday Indulgents line, featuring White Chocolate & Peppermint Pretzel Crisps and a new flavor, Dark NOT JUST FOR BREAKFAST… Which crunchy treat is next in line to get a sweet coating? How about cereal? These companies are chocolate- covering an American favorite breakfast cereal: the corn flake. t .PP ,JET $IPDPMBUF Organic Milk Chocolate Bar with Corn Flakes t 5IFPCSPNB $IPDPMBUJFS Chocolate y Maiz t +BDRVFT 5PSSFT $IPDPMBUF Covered Corn Flakes t 3JUUFS 4QPSU .JML $IPDPMBUF with Cornflakes t $ISJTUPQIFS .JDIBFM %BSL Chocolate Covered Corn Flakes Taste not exaggerated. While these CheeseCrisps are enlarged from their actual size, the taste isn't. It's that big. Fresh sourdough, fine cheeses and spices are layered and baked twice for a crisp, unique, big taste like no other. All of John Wm. Macy's CheeseSticks, CheeseCrisps and SweetSticks deliver the big taste your customers are hungry for. John Wm. Macy's CheeseSticks cheesesticks.com Summer Fancy Food Show Booth 622 30 ❘ SPECIALTY FOOD MAGAZINE ❘ specialtyfood.com

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