Specialty Food Magazine is the leading publication for retailers, manufacturers and foodservice professionals in the specialty food trade. It provides news, trends and business-building insights that help readers keep their businesses competitive.
Issue link: https://www.e-digitaleditions.com/i/68592
IMPORTANT ETHNIC FOOD CHARACTERISTICS Base: Internet users age 18+ who ate ethnic food at home, asked about the characteristics that were important to them. Important: , "Authentic" or traditional flavors/types knowledge with the NASFT Live Learning Center! Access a world of All natural (no artificial preservatives, additives, colors, sweeteners) Premium/gourmet or artisanal (made with higher-quality ingredients) Reduced fat High in fiber Spicy/hot High in protein Reduced calorie Reduced sugar/sugar-free Locally made (e.g., from a local restaurant or company) Nonfat Gluten-free Vegetarian Dairy-free Important Ethnic Food Characteristics, October 2011 Now there is time for everything with Fancy Food Show Education recordings available post-Show. t 5ISFF QBDLBHFT UP DIPPTF GSPN #FHJOOJOH .BOVGBDUVSFST .BUVSF .BOVGBDUVSFST 3FUBJM 5SFOET t "VEJP TZODISPOJ[FE UP 1PXFS1PJOU™ TMJEFT t %PXOMPBEBCMF .1 mMFT BOE TQFBLFS IBOEPVUT t BDDFTT—MFBSO XIFOFWFS XIFSFWFS .FNCFST /PO .FNCFST QFS QBDLBHF QFS QBDLBHF (Prices increase after June 19th) 7JTJU VT EVSJOH UIF 4IPX 0VUTJEF 3PPN 2011 1,744 % 66 49 49 48 48 45 45 41 40 38 37 Organic (e.g., free of artificial ingredients and pesticides) 33 Imported (i.e., from the country/region famous for this food/cuisine) 31 21 18 16 Source: Mintel Authenticity is the most important ethnic food characteristic, with 66 percent of respondents indicating it as a key factor. Food manufacturers and mar- keters will increase their chances of attracting the attention of women and seniors by providing and promoting products that offer health benefits, as both of these groups indicate the importance of these characteristics, based on Mintel's consumer survey. RECENT PRODUCT INTRODUCTIONS Delicaé Gourmet International Slow Cooker Dinners Dishoom Foods Cobra Corn Mumbai Masala Jelly Belly Mooncake Flavored Jelly Beans King Arthur Flour Vietnamese Cinnamon Ramar Foods International Magnolia Ice Cream and Milk Bars Satisfy Your Soul Apple Chutney Snapdragon Pad Thai Ginger Rice Pasta Stir-Fry Terrapin Ridge Ethnic Inspired Dips Thai Kitchen Spicy Thai Mango Dipping & All-Purpose Sauce Tonton Kobe BBQ Sauce nasft.sclivelearningcenter.com 104 ❘ SPECIALTY FOOD MAGAZINE ❘ specialtyfood.com Editor's Note: Specialty Food Magazine is pleased to be working with Mintel on Research Spotlight. Mintel is a leading supplier of competitive media, product and con- sumer data. A 33-year reputation for delivering dependable and original market informa- tion has allowed Mintel to maintain Business Superbrand status in the U.K. Mintel's prod- uct line includes: Mintel Reports, a renowned market intelligence report series, publishing more than 600 reports annually covering the U.S. and Europe; and Mintel's GNPD, the Global New Products Database, which monitors worldwide product innovation in consumer packaged goods markets. For more information call 312.943.5250 or visit www.mintel.com. NASFT members may purchase Mintel's ethnic foods report at a 10 percent discount. Eva Meszaros is associate editor of Specialty Food Magazine.