Specialty Food Magazine

Spring 2016

Specialty Food Magazine is the leading publication for retailers, manufacturers and foodservice professionals in the specialty food trade. It provides news, trends and business-building insights that help readers keep their businesses competitive.

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T he classic, bare-bones definition of a chef is simply that of "a skilled cook who manages the kitchen." But in our current food-centric culture, the title of chef often carries far more weight and meaning. Some chefs are considered major celebrities. Their fame may have started with their kitchen skills but has expanded to other realms—ranging from reality television shows to major book deals. In many instances, they've become full-fledged brands and household names. With that kind of inf luence—and marketing power—behind them, today's chefs are in an enviable position to do more than generations before them, especially when it comes to advocacy. These food professionals have the ability to make a substan- tial difference not only for causes they believe in, but to inf luence a generation of voracious eaters eager to consume what they have to say, and practice what those chefs preach. The culinary stars featured here have made it a point throughout their careers to take advantage of their inf luence and lead by example. Whether they're championing better labor practices for the restaurant industry, advocating for more affordable access to fresh foods, encouraging more responsible sourcing, or changing the way we think about fine dining, each of these chefs has made an overall effort to make this world a bit better for all of us in the process. The influence of these seven people goes far beyond their skills in the kitchen. They're changing the food world with high-profile vegetable creations, improved access to healthier foods, different takes on fast food and fine dining, and more. BY DEANNA TING 20 ❘ SPECIALTY FOOD MAGAZINE specialtyfood.com

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